TLCxDNA
Thought Leadership Course for Digital Notoriety and Professional Brand Authority
Welcome To TLCxDNA
A step-by-step blueprint for business leaders on how to establish expertise in your space.
As a business leader, you don’t have all the time in the world to spend on over-complicated content or marketing strategies. You’re busy enough as it is! BUT, you’re smart enough to know that thought leadership is enormously influential in getting the word out about your brand or business and in delivering value to your customers. You’ve wanted to give it a whirl but weren’t sure where to start!
That’s exactly why I created this course. As a CEO myself, thought leadership has helped me get recognized by massive organizations like TEDx and Million Dollar Roundtable, to name a few, and I want to help you accomplish the same!
In TLCxDNA, you will learn how to:
Establish yourself as the go-to expert in your industry
Be an active part of a highly engaged online community
Create unique, high-quality content for your audience
Measure and analyze the results from your thought leadership efforts
By the end of this course, you’ll have a complete road map outlining your thought leadership role and pathway, exact strategies for building a professional digital footprint (in the way you want!), and step-by-step instructions for creating strong content your audience will keep coming back to.
Join me on this journey to taking your brand and business to the next level with the power of thought leadership! #TLCXDNA
Cheers,
Tara Clark
Founder & CEO of Social T. Follow us @socialtyvr
Thought Leadership is more than liking or commenting
Tara – just wanted you to know how much I’ve appreciated the Thought Leadership workshop. At first, I wasn’t sure how relevant it would be, or if I even bought into the idea of ‘thought leadership’ at all. But as I’ve gone through it, I realize how important the concept is, and how much work is involved to credibly pursue that role so you can meaningfully contribute to whatever cause/idea is important to you or your business. It’s definitely not just liking or commenting on articles on LinkedIn. Thanks for putting together such a simple, yet effective program.
This class is definitely worth it (maybe more!)
I started your TLCxDNA (love this name, btw) last week, and I really think you’ve developed some very effective ‘thinking tools’ that are essential to someone who wants to pursue this goal of thought leadership. You have essentially laid out the steps behind a strategic communications plan – perhaps even a business plan. It’s MUCH deeper (in the best way!) than I expected. The class is very thought-provoking. And that’s IMHO quite rare. I almost didn’t buy it thinking a two-hour online course for $99 CAD may not be worth it, but your class is definitely worth it (maybe more!).
Enrol In #TLCxDNA
and position yourself as a Thought Leader
$99 CAD (available for a limited time only)
Course curriculum
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1
Getting Started
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Welcome to the #TLCxDNA Course!
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TLCxDNA Level I Course (Checklist)
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2
Module 1: Thought Leadership Explained
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What Does Being A Thought Leader Mean?
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Become A Thought Leader (Presentation)
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How to Identify Thought Leaders In Your Company (Article)
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Anatomy of a Thought Leader (Infographic)
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3
Module 2: Imposter Syndrome
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Dealing With Imposter Syndrome And Self Doubt
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Thought Leadership Writing Exercise (Printout)
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Imposter Syndrome (Presentation)
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How to Deal With Imposter Syndrome (Article)
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Are you an Influencer or Thought Leader? (IG Story Graphic)
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4
Module 3: Content Creation
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Establish Credibility Through Quality Content
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3 Ways to Create Thought Leadership Content (Presentation)
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A Quick Guide to Creating Long-Form Content (+ SEO Tips!)
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5
Module 4: Community Building
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Community Building
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Community Building for Thought Leaders (Presentation)
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How to Build Community as a Thought Leader (Article)
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Build Real Credibility Online: Creative Ways to Request Testimonials (Article)
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6
Module 5: Social Media
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Using Social Media to Grow Thought Leadership
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Amplify Thought Leadership Content with Social Media (Presentation)
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The Ultimate List of Social Media Tips for 2021
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LinkedIn Personal Profile Optimization (Checklist)
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7
BONUS Module: ROI Metrics
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Measuring the Impact of Thought Leadership
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KPIs to Measure Thought Leadership Success (Presentation)
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8
TLCxDNA Wrap-Up
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The Next Step to Thought Leadership Success
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Level-Up Your Professional Brand Presence
Remember: You DO NOT have to be a celebrity CEO to build thought leadership online!
Get access to digital marketing TIPS & TOOLS through infographics and guides
Learn easy-to-follow social media tips specifically for busy executives
Understand how QUALITY interactions matter more than follower count
Know exactly WHERE you need to be online to build thought leadership
ENROL IN TLCxDNA
To begin your Thought Leadership journey!
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Buy Now
$99.00
Price in CAD (Canadian Dollars)
What To Expect
After taking the TLCxDNA course you will know exactly how to...
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Create a strong online presence tailored to your goals and experience level
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Master content creation and outreach
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Utilize social media effectively, no matter your experience level
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Land glowing testimonials to build trust and credibility
GET ACCESS TO TLCxDNA
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Enrol in TLCxDNA
$99.00
Price in CAD (Canadian Dollars)
What To Expect From TLCxDNA
• A straightforward, easy-to-follow blueprint on how to become a thought leader
• SUPER simple social media strategies to grow your online presence (even if you’ve never used social media before)
• A guide on how YOU can build credibility and brand awareness online, using testimonials, expertly-crafted con-tent, and more
• A clear action plan for outreach, plus a list of ROIs to track your progress long after you complete the course
See what our students are saying:
This class is definitely worth it (maybe more!)
I started your TLCxDNA (love this name, btw) last week, and I really think you’ve developed some very effective ‘thinking tools’ that are essential to someone who wants to pursue this goal of thought leadership. You have essentially laid out the steps behind a strategic communications plan – perhaps even a business plan. It’s MUCH deeper (in the best way!) than I expected. The class is very thought-provoking. And that’s IMHO quite rare. I almost didn’t buy it thinking a two-hour online course for $99 CAD may not be worth it, but your class is definitely worth it (maybe more!).
Thought Leadership is more than liking or commenting
Tara – just wanted you to know how much I’ve appreciated the Thought Leadership workshop. At first, I wasn’t sure how relevant it would be, or if I even bought into the idea of ‘thought leadership’ at all. But as I’ve gone through it, I realize how important the concept is, and how much work is involved to credibly pursue that role so you can meaningfully contribute to whatever cause/idea is important to you or your business. It’s definitely not just liking or commenting on articles on LinkedIn. Thanks for putting together such a simple, yet effective program.
TLCxDNA
Thought Leadership Course for Digital Notoriety and Professional Brand Authority
It's time to establish yourself as the go-to expert in your field!
Your Instructor
Social Media Architect | Founder | Speaker
Founder & Mastermind behind Social T.
Tara Clark
Over the past 10 years, I've mapped the path for successful executives, entrepreneurs, and professional leaders to become respected Thought Leaders. Myself included.
When I'm not working with clients through my social media agency, Social T., I help thousands of people reach their goals through webinars, seminars, and various local and global events, including TedX and international conferences like the Million Dollar Roundtable (MDRT).
With the plan of disseminating real value and making it accessible to everyone, I created the Thought Leadership Course for Digital Notoriety and Personal Brand Authority (TLCxDNA), perfect for industry pros who are ready to step into the spotlight. My course can enable you to shed your self doubt, dawn a robe of confidence, craft perfect pitches that appeal to your audience, and score PR opportunities you thought you could only dream about.
Frequently Asked Questions
About TLCxDNA
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CAN A NON-TECHIE DO THIS?
Absolutely! No matter your tech skills, you will be able to do this! All lessons are super easy to follow & I show you exactly where to click (for everything!)
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WHEN DOES THE COURSE START AND FINISH?
You'll get access to the entire TLCxDNA system as soon as you enroll!
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HOW IS THE COURSE DELIVERED?
Lessons are comprised of video tutorials, worksheets, and easy-to-follow written instructions.
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HOW LONG DO I HAVE ACCESS TO THE COURSE?
How does lifetime access sound? This means once you buy, you get access to all future upgrades of TLCxDNA! By lifetime access, we mean as long as we run the program. If we ever decide to close it, you will first be able to download all training/templates.
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STILL HAVE QUESTIONS?
I'm happy to answer any questions you may have so you can determine if this course is right for you! Email me at [email protected] and I'll get back to you ASAP!
LET'S DO THIS!
Enrol in the course to begin your thought leadership journey
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Buy Now
$99.00
Price in CAD (Canadian Dollars)